Bad Bunny’s Super Bowl halftime show is already sparking social media discourse

Bad Bunny is headlining the Super Bowl 60 halftime show, and while many of us are thrilled about the performance, people on social media are — of course — giving some mixed responses.

Apple Music announced the Puerto Rican superstar as the halftime performer during Sunday Night Football yesterday, according to NBC News.

“What I’m feeling goes beyond myself. It’s for those who came before me and ran countless yards so I could come in and score a touchdown… this is for my people, my culture, and our history,” Bad Bunny said in a statement released by the NFL, as reported by CNN. He also added, according to NBC News: “Ve y dile a tu abuela, que seremos el HALFTIME SHOW DEL SUPER BOWL,” which roughly translates to: “Go and tell your grandma that we will be the Super Bowl Halftime Show.”

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Bad Bunny, who was the third-most-played artist on Spotify in 2024, recently wrapped a 30-show, three-month residency in San Juan, Puerto Rico, and is now gearing up for his international tour.

However, some on social media are calling his upcoming Super Bowl performance hypocritical, pointing out that he isn’t playing any U.S. dates on his Debí Tirar Más Fotos tour. In an interview with Variety, he said performing in the U.S. felt “unnecessary,” and later told i-D that one reason he avoided U.S. shows was a fear that ICE agents “could be outside my concert.”

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That said, plenty of users on X are expressing pure joy at the idea of seeing their favorite musician headline one of the biggest cultural moments in the U.S.

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Would it really be a Super Bowl halftime show without a bit of drama surrounding the headliner? Let’s not forget the conversations sparked by Kendrick Lamar’s performance last year.